Category Archives: Customer Service

How to Tell if Your Images Are OK for Print or the Web and What DPI Are Your Images?

Posted on August 26, 2011 by Chiaroscuro Concepts

How to Tell if Your Images Are OK for Print or the Web and What DPI Are Your Images? Continue reading →

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What Metrics Matter in Analytics

Posted on August 3, 2011 by Chiaroscuro Concepts

The Google analytics dashboard can offer you great insight into how users are not only locating your website, but how they are using it and how effective your marketing campaigns are. Continue reading →

Posted in Analytics, Communication, Customer Service, Marketing, Online Marketing, SEO, Web Design, Web Marketing | Tagged , , , , , , , , , , | Leave a comment

More People are Using Smart Phones

Posted on July 27, 2011 by Chiaroscuro Concepts

The ease of use that smart phones provide consumers make it an unparalleled platform for companies to engage with their consumers and with new possible consumers. Continue reading →

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Abandoned Shopping Carts

Posted on February 24, 2011 by Chiaroscuro Concepts

If you’re noticing that many of your customers are abandoning items in their shopping carts before completing their purchases, you might want to consider implementing an email campaign to encourage your visitors to complete their purchases. Continue reading →

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Emerging Trends in Online Marketing: Push vs Pull

Posted on February 15, 2011 by Chiaroscuro Concepts

Marketers are finding that the traditional interruption-based advertising model is generating less than desired returns and a need for a deeper engagement with their customer base has surfaced. Continue reading →

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How do your customers like to communicate with you?

Posted on November 22, 2010 by Chiaroscuro Concepts

With the multiple forms of communication tools available to you, you should know not only how your customers like to communicate with you but the types of messages you should be putting forth on each communication platform. Continue reading →

Posted in Communication, Customer Service, Email Marketing, Marketing, Online Marketing, Public Relations, Social Media Marketing | Tagged , , , , , , , , , | Leave a comment