Tag Archives: Customer service

Marketing Spotlight: Earned Media

Posted on August 10, 2011 by Chiaroscuro Concepts

Earned media remains a critical part of your overall marketing mix. Not only does it establish trust with your customers, earned media can often generate more mileage than that of paid media. Continue reading →

Posted in Design, Email Marketing, Facebook, Marketing, Media, Online Marketing, PR, Public Relations, SEO | Tagged , , , , , , , , , , , , | Leave a comment

What Metrics Matter in Analytics

Posted on August 3, 2011 by Chiaroscuro Concepts

The Google analytics dashboard can offer you great insight into how users are not only locating your website, but how they are using it and how effective your marketing campaigns are. Continue reading →

Posted in Analytics, Communication, Customer Service, Marketing, Online Marketing, SEO, Web Design, Web Marketing | Tagged , , , , , , , , , , | Leave a comment

How do your customers like to communicate with you?

Posted on November 22, 2010 by Chiaroscuro Concepts

With the multiple forms of communication tools available to you, you should know not only how your customers like to communicate with you but the types of messages you should be putting forth on each communication platform. Continue reading →

Posted in Communication, Customer Service, Email Marketing, Marketing, Online Marketing, Public Relations, Social Media Marketing | Tagged , , , , , , , , , | Leave a comment